Power retail: winning strategies from chapters..

This work elaborates on strategies used by retailers to outperform their competition. This work offers methods for customer segmentation based on needs, development of a competitive advantage in va…

1,001 ideas to create retail excitement, c.1-2

1001 Ideas to Create Retail Excitement, public relations and marketing guru Edgar Falk shows small, medium, and large business owners how to make the most of retail opportunities in any economic en…

Franchising & licensing: two powerful ways to grow...

The definitive resource for corporations in myriad industries—now completely revised and updated. Filled with illuminating examples, stories from the field, and dozens of forms for drafting franch…

Category killers: the retail revolution..

In the Introduction, Robert Spector characterizes category killers as "the most disruptive concept in retailing" because "their goal is to dominate the category [e.g. toys, office supplies, home im…

Retail business management, 2E

Retail Business was first pubished in response to the needs of post-secondary students who were planning careers either as middle managers in large retailing firms or as managers of their own busin…

Franchising: pathway to wealth creation

Franchising: Pathway to Wealth Creation is franchising as true entrepreneurship, for every potential franchisor and franchisee ready to generate large-scale wealth. Authors include the entrepreneur…

Onward: how Starbucks fought for its life without losing..

The author grew up in the poor projects of Brooklyn, New York, paid his way through college, and moved to Seattle, Washington, with his wife, to take a job as head of marketing for a small coffee c…

Dari warung menuju Alfamart: perjalanan inspiratif Djoko Susanto mendayung..

Edition

-

ISBN/ISSN

978-979-22-9888-8

Collation

531p.; 24 cm.

Series Title

-

Call Number

658.87 END d