Top performing dotcoms share a passionate focus on usability. This guide is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-…
This book won't teach you how to build your own website. There are a million and a half technical manuals on the market that will do just that if you're so inclined. What Jon can teach you is how t…
With over 200 million searches per day on Google, and thousands of links for every search, the chances of your products being found online are slim…until now. Learn how to target your marketing m…
Ebay (www.ebay.com) is the single most visited commercial site on the internet - and one of the most successful. The Perfect Store tells the story of eBay's humble beginnings, launched from a spare…
The money you recoup when you turn in your expensive stroller, for example, can be put into a new bike for your child." The book, however, ignores a large segment of society: poor and lower middle …
Whether you want to spice up your existing small business website or set up a cyber shop from scratch, you’ll learn how to design the right site for your clients, set up merchant accounts, and ad…
The Search is not exactly the corporate history of Google. At the book's outset, Battelle specifically indicates his desire to understand what he calls the cultural anthropology of search, and to a…
This book aims to help them quickly catch up on the fundamentals. While most big companies have established an online presence, the boom is just starting for smaller businesses (eg. online order an…