Marketing straight to the heart: from product to positioning...

All marketers strive to achieve a healthy share-of-market for their products. But really smart marketers know how to achieve "share-of-heart" for lasting customer loyalty. In this intriguing book,…

E-retailing

Most experts agree that the advent of internet retailing has transformed the marketplace, but until now students of the subject have had to search far and wide for comprehensive up-to-date analyses…

Success in multi-level marketing: discover how you can...

This complete and easy to use guide how you can sell virtually any type of product or service, and operate out your home or set up a small office or distribution center. You decide, and reap the re…

Marketing and PR on a shoestring: getting customers and keeping them...

Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further i…

Meatball sundae: 14 tren pemasaran terbaru, c.1-2

Buku ini berisi pedoman definitif tentang empat belas tren terbaru yang tidak akan diabaikan oleh para pemasar. Antara lain dijelaskan tentang cara meningkatkan kekuatan cerita, bukan hanya menonjo…

Chaotic markets: thriving in a world of unpredictability

There is no doubt that the business environment has become increasingly unpredictable. Yesterday's market leaders become tomorrow's has-been; upstarts take on established giants; customers flock to…

63 kasus pemasaran terkini Indonesia: membedah strategi dan taktik...

Edition

-

ISBN/ISSN

978-979-27-0761-8

Collation

xiii,260p.; 21 cm.

Series Title

-

Call Number

658.8 IST e

New wave marketing: in the world is still round the market is already flat

Edition

-

ISBN/ISSN

978-979-22-4239-3

Collation

ix,306p.; 23 cm.

Series Title

-

Call Number

658.8 KAR n

Time to change in selling

Edition

-

ISBN/ISSN

978-979-798-121-1

Collation

v,270p.; 22 cm.

Series Title

-

Call Number

658.8 SUB t

Aplikasi praktis riset pemasaran: cara praktis meneliti konsumen

Edition

-

ISBN/ISSN

978-979-22-1431-4

Collation

x,280p.; 23 cm.

Series Title

-

Call Number

658.83 IST a