APA Style

LOVELOCK, Christopher. (2011). Service marketing: people, technology, strategy, 7E . New York: Pearson Education.

Chicago Style

LOVELOCK, Christopher. Service marketing: people, technology, strategy, 7E. New York: Pearson Education, 2011. Text.

MLA Style

LOVELOCK, Christopher. Service marketing: people, technology, strategy, 7E. New York: Pearson Education, 2011. Text.

Turabian Style

LOVELOCK, Christopher. Service marketing: people, technology, strategy, 7E. New York: Pearson Education, 2011. Print.