Service marketing: people, technology, strategy, 7E
You’ll find that this text takes a strongly managerial perspective, yet is rooted in solid academic research, complemented by memorable frameworks. Our goal is to bridge the all-too-frequent gap …
- Edition
- -
- ISBN/ISSN
- 978-0-13-611874-9
- Collation
- 648p.; 28 cm.
- Series Title
- -
- Call Number
- 658.8 LOV s
Search Result
Found 1 from your keywords: Author : "LOVELOCK, Christopher"
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