Switch: how to change things when change is hard
The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds…
- Edition
- -
- ISBN/ISSN
- 9781847940322
- Collation
- 305p.; 18 cm.
- Series Title
- -
- Call Number
- 150.194 HEA s
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